
Who We Are
Who We Are
Pale Blue Dot Consulting is a public health and strategy firm dedicated to advancing equity, improving population health, and supporting organizations working for social good. We combine evidence-based methods with creative communication to help partners make a real-world impact.
Our Story
Founded by Adam Troy, a public health professional, educator, and creative thinker, Pale Blue Dot Consulting was born out of a desire to blend science, storytelling, and strategy. The name is inspired by Carl Sagan’s iconic reflection on Earth as a “pale blue dot,” a reminder of our shared humanity and the need for compassion, equity, and bold ideas in addressing the world’s biggest challenges.
What We Do
We provide consulting services across five core areas:
- Public Health Strategy & Evaluation
- Research & Data Visualization
- Curriculum & Educational Design
- Multimedia & Creative Communications
- Facilitation & Strategic Planning
Whether you’re a nonprofit, foundation, government agency, or grassroots organization, we work with you to co-create solutions rooted in evidence and driven by purpose.
Our Approach
At Pale Blue Dot, we center community voices, prioritize equity, and approach every project with curiosity and care. We believe in:
- Collaborative partnerships over one-size-fits-all solutions
- Data as a tool for empowerment, not just accountability
- Imaginative thinking backed by real-world evidence
- Integrity and transparency in everything we do

Meet the Founder
Adam Troy, MPH, CPH, DrPH(c)
With a background in public health, harm reduction, community violence prevention, and health equity, Adam has worked with national organizations, state agencies, and local nonprofits to design, evaluate, and amplify programs that improve lives. He brings both systems-level thinking and lived experience to the work—along with a belief that empathy and evidence go hand in hand.